StrongSweet
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Post by StrongSweet on Aug 29, 2015 17:33:57 GMT
I dun understand u guys pay so much time for this shit.
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sk8erboi1000
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Post by sk8erboi1000 on Aug 29, 2015 21:06:08 GMT
Honestly its pretty obvious she didn't write LG its almost.. too perfect compared to the other albums it has a very created feeling. But that's not to say its a bad album a lot of time went into it and that's why its so good imo.
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spg
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Post by spg on Sept 12, 2015 1:54:27 GMT
I totally get what Lauren is saying though - I was 17 when Avril first came out, and she was marketed more like a band rather than a popstar. I actually thought she played guitar on Let Go and was really disappointed when I found out she didn't.
Maybe you had to be there to understand it. I liked Avril because I thought she was like a girl version of Billie Joe from Green Day, and since he wrote his own songs and played guitar I just assumed she did too. Don't forget, her 'band' was a HUGE part of all that early publicity. I honestly thought they'd met and formed in high school just like a real band.
Ultimately, that whole experience was a massive awakening for me in reality of marketing - and I think that what's Lauren's talking about in that quote.
When I saw the Ashlee Simpson Show a few years later, I always wondered if that was more what Avril's formative years in the industry looked like - meetings with countless songwriting teams (including the Matrix), auditioning band boys for the right 'look' etc. I'm sure Alanis went through a similar thing too before 'Jagged Little Pill'.
I think Avril got really screwed over by the way she was marketed in those early days. It was a double-edged sword - she was marketed as an 'authentic artist' who wrote and played all her material, and this is what drew so many girls like me in - but it felt like a huge betrayal when it became clear that wasn't the case. But when I really learned about it, I didn't feel betrayed by Avril as much as I felt betrayed by the music industry & the business side of the machine.
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niccolo
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Post by niccolo on Sept 13, 2015 2:33:26 GMT
I totally get what Lauren is saying though - I was 17 when Avril first came out, and she was marketed more like a band rather than a popstar. I actually thought she played guitar on Let Go and was really disappointed when I found out she didn't. Maybe you had to be there to understand it. I liked Avril because I thought she was like a girl version of Billie Joe from Green Day, and since he wrote his own songs and played guitar I just assumed she did too. Don't forget, her 'band' was a HUGE part of all that early publicity. I honestly thought they'd met and formed in high school just like a real band. Ultimately, that whole experience was a massive awakening for me in reality of marketing - and I think that what's Lauren's talking about in that quote. When I saw the Ashlee Simpson Show a few years later, I always wondered if that was more what Avril's formative years in the industry looked like - meetings with countless songwriting teams (including the Matrix), auditioning band boys for the right 'look' etc. I'm sure Alanis went through a similar thing too before 'Jagged Little Pill'. I think Avril got really screwed over by the way she was marketed in those early days. It was a double-edged sword - she was marketed as an 'authentic artist' who wrote and played all her material, and this is what drew so many girls like me in - but it felt like a huge betrayal when it became clear that wasn't the case. But when I really learned about it, I didn't feel betrayed by Avril as much as I felt betrayed by the music industry & the business side of the machine. So true. Her band were truly used as a crutch for the first campaign- to the point that they were always with her on red carpets, appeared in lots of photoshoots, in all her videos and even did some of her interviews with her for foreign press. I remember even at some point there was lots of mentions of her and her band just become known as The Lavignes (the comments were always made in jest, but they were spoken nonetheless). To me, it always seemed rather clear that there had been some kind of clear behind the scenes discussions for this to stop when UMS launched. No band in DTM, lots of emphasis on Avril by herself, reminders that she had her own bus, all that kind of stuff.
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BogoGog24
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I'm off again in my world...
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Post by BogoGog24 on Sept 13, 2015 2:48:37 GMT
Well according to Avril, even though she was marketed as Avril Lavigne, and not as a band, she said that when people heard the name Avril Lavigne, she wanted them to think of her and the band (well, that's what SHE says anyway). I'm sure it was a collaborative effort behind the scenes for both Avril and Arista to decide to create this "band" image for Avril because it was yet another aspect of her that would make her stand out amongst the Britneys and Christinas of the pop industry. It would give her "rock" image a little more credibility. By UMS I don't think she really had to "prove" anything anymore, especially since that album really was a much more authentic "rock" album than LG was and the music could speak for itself. And I think Avril was trying to show herself as a songwriter on that album, not so much as a rock chick singing in a band.
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sk8erboi1000
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Post by sk8erboi1000 on Sept 13, 2015 23:53:38 GMT
Exactly Avril Lavigne is A BAND
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